This show is my new obsession!
Episode two gives a glipse into the world of a brand new fashion house; and it's really interesting to see the internal underpinnings involved in launching a new label and actually getting people to buy it!
I think Dannii is so right in saying that the fragrance lines of major fashion labels often fund the couture. It's sad but true. It's also a little ironic that fashion houses spend so much time designing new collections when they just play second fiddle in the money game to the fragrances which can take so much less time to create and produce.
Makes you realise how lucky we are to have such passionate designers who will never stop making clothes!
Dannii also shoots a new campaign for M&S and meets up with her superstar sister Kylie for the Elle style awards.